Demand Marketing Manager in Loughborough

Demand Marketing Manager We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow.   Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what's important to them.     What does Access offer you?  We offer a flexible, hybrid working environment where you can balance work and life while maintaining a strong office team-based culture. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career.  On top of a competitive salary, our standard 25 days holiday (which goes up the longer you’re with us), and a matched pension scheme, you’ll also be able to choose from a range of benefits to suit you. We’re an organisation that likes to give back, so you’ll also have one charity day allocated to support a cause that matters to you.     About you:  Are you a motivated and enthusiastic professional with a passion for achieving great results? At Access, we operate in a fast-paced environment, so being able to multitask and prioritise effectively is key. You'll thrive by collaborating with your team, working towards clear goals, and delivering quick outcomes. Proficiency in systems like SFDC and Marketo is essential. You're both creative and analytical, with a strong focus on results and funnel metrics. Most importantly, you love having fun at work. If you have experience in the tech industry or a similar field, we’d love to hear from you! Day-to-day, you will:     • Support & execute against the demand strategy and cover all propositioning of our ENGAGE, LEARN, HR & PAYROLL products. • Work closely with the web leads supporting & creating customer journeys & CRO initiatives. • Execute multi-channel demand generation strategies that are aligned to proposition persona's / audiences and our sales objectives to build pipeline and revenue goals ensuring that relevant content is used and on guidelines set by the content strategy team. • Identify content needs for acquisition journeys, and briefs. Creation and curation of content that drives relevancy to customers in their lifecycle stage, ensuring it remains within branding and proposition guidelines.   Your skills and experiences might also include:   • Solid understanding of demand generation and funnel metrics. • Experience in digital marketing – organic and paid. • Proficient in Salesforce and Marketo desired. • Strong communication and stakeholder management skills. What are we all about?  The Access Group is one of the largest UK-headquartered providers of business management software to small and mid-sized organisations in the UK, Ireland, USA and Asia Pacific. It helps more than 100,000 customers across commercial and non-profit sectors become more productive and efficient. Our products and solutions go beyond providing technology, we connect the right people with the right data, at the right time, through Access Workspace.   At Access, we are committed to creating a welcoming and inclusive environment where everyone can thrive. If you're excited about this role, (even if your previous experience doesn't align perfectly), you might just be the perfect fit for us! We wholeheartedly believe in equality for all and the transformative power of diversity. Why not join our vibrant team where you can love what you do, love how you live, and most importantly, be authentically you? Let's make a difference together. Love Work. Love Life. Be You.

Demand Marketing Manager

Demand Marketing Manager

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